10 Carat Service Plan for Sellers
 
As  a licensed real estate agent for +20 years in the Lubbock, Texas area, Elizabeth with The Diamond Group is dedicated to getting top value for your property. You deserve top value in the marketplace for your property, but determining the pricing pocket at the time of the marketing is  key. The Diamond Group is dedicated to professionally analyze the current marketplace to determine the fair market value of your home on a consistent basis to meet a changing market.
 
The Diamond Group is heavily involved in an extensive referral network. Using our preferred vendors, our extensive data base, unique direct marketing with the public and other Realtors®, our extensive advertising, and internet presence means we have a pool of pre-approved and motivated buyers waiting for the right home to match their criteria.
 
With over 20 years combined experience in providing outstanding service to buyers and sellers of real estate in Lubbock, Texas we are experts on the local community and surrounding areas. It is part of our Realtor® responsibility to be knowledgeable about schools, shopping, recreational areas and other amenities offered.
 
The Diamond Group is open to finding the right property for their clients in an unbiased way. We offer full unbiased and informational services about any and all properties that are suitable to any buyer at any time.
 
Our comprehensive marketing program provides strong and targeted marketing exposure using only the most effective media and technology. We have proven results!
 
Representatives of The Diamond Group are trained to offer suggestions that enhance the marketability of your home. With this expertise, we can help you make your home more desirable to different kinds of prospective buyers. We will provide a source of contractor estimates to assist you in decisions that affect the marketing and appeal of your home in comparison to similar properties on the market.
 
The Diamond Group will help alleviate the stress of closing the transaction. Our professionally trained team of real estate specialists has worked together with the full agenda of closing items that need to be handled prior to your closing. We will work with you on your closing with the Title Company to facilitate a seamless transaction of ownership. We will keep you fully informed of all activity relating to the sale of your home throughout the process.
 
What happens when I list my home for sale
 
Selling your home is a major undertaking. The Diamond Group is in the business of not only professionally marketing your home, but also providing advice and consultation to obtain the maximum return in today’s market. Marketing your home will be a joint effort. In order for us to properly market your home, we must work together.
 
 
 
Listing Consultation– We will set an appointment, based on your schedule, to meet in your home. During this consultation we will provide you with a general overview of recent Real Estate activity in your neighborhood and show how this could impact the sale of your home. In addition we will also:
·         Discuss the specifics of determining your home’s true market value
·         Provide advice on anything that could be done to improve the market value of your home
·         Provide advice on how to best stage your home for a quick sale
·         Assist in determining a listing price based on market reality and your needs
·         Calculate estimated HUD 1 data based on a review of your current financing and loan payoff data based on agreed listing price
·         If everything is satisfactory we will assist in completing all the paperwork necessary to list your home
 
When we have all required listing forms completed, we begin the process of listing Your Home. This includes:
 
 
MLS Listing–the first step in marketing your home is to put your home on the Lubbock Association of Realtors® Multiple Listing Service. During our initial upload of the listing we will include, at a minimum, one good photo of the front elevation of your home and room measurements. However we may take several photos during the listing appointment that will be used for the initial listing on the MLS depending on your preference. Your home will become active on the MLS within one business day of executing a listing agreement or within one business day of receipt of notification to make your home active.
 
Staging Your Home to Sell– Representatives of The Diamond Group are trained to offer suggestions that enhance the marketability of your home. With this expertise, we can help you make your home more desirable to different kinds of prospective buyers. We will provide source of contractor estimates to assist you in decisions that affect the marketing and appeal of your home in comparison to similar properties on the market.
 
Photography– An appointment will be scheduled, at a time convenient to you, for a representative of our Marketing Department to photograph your home to update your MLS photos and prepare your custom visual tour. This activity will usually take approximately less than an hour.
 
 
Visual Tours–Our marketing department prepares a visual tour with matching audio tour for every new listing. The visual tour is completed within 2-3 days of the photography appointment. The completed visual tour link will be sent to you via E-mail when completed. A link to your home's visual tour will be immediately added to the MLS listing and will take an additional 24-48 hours for the link to show up on all of our linked websites. (You can see an example of recent/current visual tour at www.TheDiamondGroupLubbock.com)
 
Audio Tours–  (coming soon--under construction) Each of our listings have an 800 number and specific extension shown on the yard sign that provides an audio tour of your home to potential buyers 24 hours a day 7 days a week. These audio tours are also included in all print advertising. One of our representatives will follow up with these callers to provide answers to any questions they may have.
 
Internet Presence– Your listing will be added to or have a link from/to…
Many of our linked websites make use of automatic IDX updating from the local MLS. These are usually updated every 24 hours and your listing will be active on all linked websites within 72 hours of MLS input.
 
In-Home Information Brochure– We will prepare an in-home brochure for display in your kitchen that will provide buyers touring your home with the details and features of your home.
   
Print Advertising– We advertise current listings in a variety of print media including:
  • Lubbock Connection – Delivered monthly to over 3,000 homes in Lubbock, Texas.
  • Creative Living - A Real Estate Magazine inserted in the Lubbock Avalanche-Journal
  • The Real Estate Book – A local monthly Real Estate publication 
  • Just Listed Postcards – Sent out to notify the neighborhood that a home is available for friends or family members wanting to be near them.

The Diamond Group Lubbock